Press releases shared more on Facebook [Infographic]
How do press releases play in the social sphere?
A new study from PRNewswire and CrowdFactory shows that among all shares of press releases, 48 percent came from Facebook, compared to 37 percent on Twitter and 15 percent on LinkedIn.
Twitter, meanwhile, holds a slight edge in generating traffic to the press release. The average number of press release views resulting from a share were 2.2 views on Twitter, 2 views on LinkedIn, and 1.7 views on Facebook.
Multimedia press releases—those containing photo, video and audio—were shown to drive 3.5 times the engagement.
Consult the accompanying infographic for more graphic-enhanced information.
Content source: prdaily.com
Small Business and Social Media [Infographic]
Small businesses are becoming savvier about social media. And, increasingly, smaller-scale operations are turning to Facebook, Twitter, LinkedIn, and other social media channels for promotions, customer acquisition, and sales leads.
An impressive 75% of small businesses now have a presence on a social media site. Interestingly, 27 percent of small businesses are on Facebook, while 18% reside on LinkedIn, and just 7% use Twitter.
Probably the most revealing social media stat here: 64 % of Twitter users are more likely to buy the brands they follow or for which they’re a fan, compared with 51% of Facebook users. Shocked? I’m not.
Source: Crowdsourced Logo and Graphic Design by crowdSPRING
Class Of 2011: What If Social Media Were a High School [Infographic]
Have you ever wondered how it would be like if the various elements of Social Media were in High School? This cool infographic (and really funny quotes) created by Flowtown shows us what it would be like if YouTube, Twitter, Facebook, LinkedIn…etc were in High School.